TORONTO - Lover's Choice has announced it will reveal the We-Vibe - the "world's first rechargeable, silicone vibrator to be worn during intercourse" - Tuesday during the Adult Novelty Expo. The small, waterproof, C-shaped dual vibrator features a vibrator at each end that simultaneously stimulates the clitoris and G-spot.
"It is anatomically shaped to fit into a woman's inner and outer regions," said Lover's Choice President and Chief Executive Officer Randall Hughes.
The smaller end is tapered to fit inside the vagina and massage the G-spot, while being petite enough (at less than .25 inch deep) to leave plenty of room for penetration from a penis or dildo. The wider end is designed to nestle between the wearer’s outer labia, with just enough tension between the two ends to hold the vibrator in comfortably.
"Our expectation is that the We-Vibe has the potential to be the top-selling high-end vibrator in the industry," Hughes told ANB. "People are amazed when they use it - the ultimate stimulation with none of the hassles. The product is truly a new dimension in pleasure."
"Men seem to like a vibrating vagina, but the We-Vibe can be used solo and has the same function as a clitoral vibe, a G-spot vibe, and a dual rabbit vibe. Plus, you can also make love while wearing it. Four toys in one!"
Standard Innovation, the engineer behind the We-Vibe, sought Lover's Choice to distribute the unique vibrator. "They were looking for a highly ethical and successful distributor that promotes in a tasteful fashion," explained Hughes. "The We-Vibe sets a new standard in design and innovation. [It] complements our tasteful mix of quality products perfectly."
"Five years of [research and development] have produced an internationally patent-pending and revolutionary sex toy that will require the creation of a new class of sex toy," Hughes added, " [one that is] worn while you make love."
According to Lover's Choice, the We-Vibe will be available before October, come with a discreet case and charger, and have a suggested retail price of $99.
Hughes and Standard Innovation CEO Bruce Murison will unveil the We-Vibe at 9:00 a.m. Tuesday, July 11, in the Lover's Choice ANE booth (503S).
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