CARSON CITY, Nev.—Lover's Choice, a company that creates a more upscale range of intimate lifestyle products, is pleased to announce the appointment of three experienced, customer-centric and industry-respected team members to the position of vice president of sales.
“At Lover’s Choice, we pride ourselves on meeting our customers’ needs and providing them with excellent, great selling products,” said Randall Hughes, president and CEO of Lover’s Choice. “We bring this level of service even higher with the continuing development and growth of our sales team.”
Two current sales team executives, Dawn Conner and Glenn Copper, now each hold the title of vice president of sales, and Russell Taras, a respected adult industry sales executive,e also joins the Lover’s Choice team in this role.
“With the addition of Russell to the team, as well as the promotion of both Dawn and Glenn, I feel Lover’s Choice has one of the most experienced and customer-focused sales teams serving the adult market,” Hughes said. “This team is set to take Lover’s Choice and its brands to even greater heights as we continue to expand our market offering and look to build our market share.”
Each vice president of sales will be responsible for ensuring the growth and development of specific markets within the Lover’s Choice brands and products.
Copper, who has four years of experience with Lover’s Choice, is now vice president of sales, international, and will focus on building the Lover’s Choice market share in export markets outside of North America.
“Glenn’s experience with the European market makes him an excellent company representative to continue growing our business in various export markets,” Hughes said. “He is a valued member of our team, and has an excellent commitment to meeting the needs of customers. In addition, Glenn would like to thank all the customers he has worked with in the U.S. and Canada over the past four years for their support, commitment and friendships.”
Conner, who has three years’ experience with Lover’s Choice and another 17 years of experience in the adult market, is now the vice president of sales, mass market. “Over the past few years, Dawn has furthered her excellence in sales that she garnered within the adult industry and has expanded her role into the mass market. Her excellent understanding of this market segment has been apparent in the success of our growing market share,” Hughes said.
Taras is the newest member of the Lover’s Choice team, and is the vice president of sales, North America. Taras, who is well known for his professionalism and experience in the adult market, has six years of experience in the industry.
“Russell is the penultimate Sales VP,” Hughes said. “His reputation in the industry precedes him wherever he goes. We are proud to bring this level of excellence to our sales team, and to our customers.”
“Our goal at Lover’s Choice is simple, and has always been the same. To provide the highest quality products, at the right price and to provide the best customer service in the industry,” Hughes said. “We are grateful to have such a strong and experienced sales team, and we are confident that this super team will meet and exceed the needs of our Clients and their consumers and bring results to everyone’s bottom line. We are excited about the future.”
For more information, visit LoversChoice.tv.
