STOCKHOLM — LELO, the Sweden-based company known for creating luxury pleasure items, will participate in the Cannes Film Festival. The world-famous event is scheduled for May 13-24 in Cannes, France.
"We are excited to be at the world's most famous film festival and meet with celebrities, press and film lovers in Cannes," said Kaja Wannberg, CEO of LELO. "We are excited to be at the world's most famous film festival and meet with celebrities, media, and film lovers in Cannes.”
The LELO creative team created a film spot featuring 18K gold pleasure objects from the LELO Luxe collection. The products featured in the film spot are YVA, a luxury clitoral vibrator; INEZ, the world's most expensive vibrator; OLGA, a G-spot dildo; and EARL, a gentlemen's pleasure object.
The LELO Luxe film spot will run for 15 seconds every hour throughout the day on four giant screens: by the red carpet with all the celebrities, at the entrance of the Palais des Festivals, at La Croisette, and at the entrance of the Carlton International Hotel.
The screens will broadcast everything from live feeds from the festival and interviews with the biggest stars to festival ceremonies, press conferences, movie trailers, and program scheduling.
For more information, visit LELO.com.