LOS ANGELES - Just In Case, a manufacturer of condom cases, will get a plug on NBC's primetime entertainment news show "EXTRA!."
Co-founder Rachael Sudul told AVN Novelty Business the company had a space at The Silver Spoon's Oscars Suite last week, which will be featured in a segment on the show.
"We had our own booth at the Kress, the latest Hollywood hot spot, where celebrities came through and looked at the products and took pictures," Sudul explained. "Just in Case was a huge hit amongst the celebrities who attended and gave us some great quotes."
"I'm happy to endorse this product!" Melissa Rivers was quoted as saying. "How much better to have this JIC compact by the bedside or in your purse, without having condoms all around! Safe sex never goes out of style."
Sudual said the condom cases also impressed celebrities such as Kathy Joosten of "Desperate Housewives," Jason Reitman of Juno, Kloe Kardashian and Jai Rodriguez of "Queer Eye for the Straight Guy."
"Look for us on ‘EXTRA!' this weekend," Sudul said. "They told us to let everyone know that there will be another segment featuring The Silver Spoon Oscars Suite [on Wednesday's show] and then another one on the weekend edition. Hopefully, we'll get a great plug."