SAN FRANCISCO – Spawning a "multifaceted mashup of design, luxury, sex, and music," rocker Dave Stewart (best known for his work with Eurythmics) is overseeing a collaboration between his new lifestyle label Rock Fabulous and upscale accessories brand JimmyJane. The result of the pairing? Two special edition vibrators that coordinate with an original Stewart-penned song, "Let's Do It Again."
The spirit of Rock Fabulous, which Stewart envisions as a concept brand that embraces that empowerment of popular music, permeates the pair of options, both of which are based on JimmyJane's Little Something vibe. The Little Chroma Tonight, retailing for $195, is lathed from aluminum and emblazoned with lyrics written in Stewart's hand. The vibe comes with a leather strap corded through the vibrator's cap, and the strap also includes a guitar pick. The Little Steel Tonight also offers a coordinated guitar pick-but with its $2,000 price tag, it's a decidedly more indulgent option. Little Steel Tonight's solid steel body is covered in Stewart's lyrics, and the base is studded with 28 round-cut black diamonds.
The song will be offered as a free download to anyone who purchases one of two the special edition vibrators. To accompany his composition, Stewart created a provocative video starring recording artist Sienna Swan that can be viewed on JimmyJane's site.