Je Joue Nominated in 3 Categories in 2011 AVN Awards

LONDON—Luxury sex toy innovator Je Joue has been nominated in three leading sex toy categories for best business practices and its designer customizable G-spotter, the G-Ki. This marks the first time a toy manufacturer such as Je Joue has been included in the annual AVN Awards, slated for Jan. 8 in Las Vegas.

Je Joue’s G-Ki is up for Best Overall Sex Toy Line and Best Sex Toy for Women, while the company as a whole is in the running for Best Sex Toy Company (Small). This honor follows the recent release of the Ami, a unique three-step set of pubococcygeus (aka PC) muscle exercisers.

“This has been a big year for Je Joue, one of growth, renovation and innovation, and the team is quite pleased to learn that the industry has recognized all of our hard work,” said Alicia Relles, Je Joue’s North America sales and marketing manager. “We’re especially excited to take part in the first-ever AVN Awards Show to include the sex toy, retail and lube markets. It’s going to be a great night!”

The G-Ki made a splash earlier this year with its “The G-spot Does Exist!” campaign, showing women around the world that G-spot orgasms not only are possible, but what to do—and use—to make them happen.

“For almost 30 years, the AVN Awards have been known as the premier awards for the adult entertainment industry,” said Sherri L. Shaulis, senior editor of pleasure products for AVN. “And this year, for the first time ever, companies and items from the pleasure products side are being recognized. The inclusion of this segment is longer overdue, and there are some fantastic products and companies nominated this year."

The 2011 AVN Awards Show is slated for Jan. 8, 2011, at the Pearl Theatre, inside the Palms Hotel & Casino, and will be taped for broadcast this spring on the Showtime Network.

The 2011 AVN Awards will be co-hosted by 2010 AVN Female Performer of the Year Tori Black and Digital Playground contract girl Riley Steele, with a mainstream comic sidekick who will be named in the coming weeks. The show culminates the 2011 Adult Novelty Expo, Jan. 6-8, at the Sands Expo Center.

Tickets for the 2011 AVN Awards can be acquired at AVNAwards.com or through Bonnie LeBlanc ([email protected]) at (818) 718-5788, ext. 122.

For sales and product details email Relles at usasales@Je Joue.com.

Je Joue designs, produces and distributes some of the finest products in the industry. Ergonomic, beautiful and intimately innovative, Je Joue’s sex toys are made to inspire individuals and partners looking to discover new sensual experiences. Founded in 2008 with the SaSi, a toy created to offer the closest sensation to that of the tip of the tongue, Je Joue next released the G-Ki G-spot stimulator featuring bendable joints for customizable vibration. The products’ luxurious construction and design details offer one-of-a-kind personalized products made with the highest quality, safest materials used with style, form and function in mind.

For more information, visit JeJoue.com.