Dress to Thrill: Eldorado Offering Rene Rofe Lingerie

BROOMFIELD, Colo.—Known for having the largest selection of packaged lingerie from the biggest names in the business including Dreamgirl, Allure, Magic Silk, Coquette, and Elegant Moments, Eldorado is now thrilled to add the name Rene Rofe to the list.

Larry Garland, founder and CEO of Eldorado said, “We are excited and proud to be able to offer the Rene Rofe Lingerie line. Their styles, quality, and affordability are unsurpassed in the industry.”

The 20-year-old lingerie company is a leading designer, importer, and wholesaler of intimate apparel and is a top supplier to Victoria’s Secret in addition to being the uniform sponsor of the 2010 Lingerie Football League.

Joe Tawil, president of the Sexy Lingerie Division of Rene Rofe said, “Lingerie is big business and with a low price point and high quality, it can even be an impulse buy in most stores. Rene Rofe supplies about 3 to 4 percent of all women’s lingerie in the USA.”

According to Tawil, merry widows are the best-sellers in the Rene Rofe line but other hot trends for 2010 include bodystockings – “on fire!” –  plus sizes – “15 to 25 percent of all lingerie sales are plus size” – and anything seamless – “hot, hot, hot!”

Located in Broomfield, Colo., at the base of the Rocky Mountains, Eldorado is committed to providing products that enhance the sensual experiences of adults everywhere.

For more information about Eldorado or for a copy of Eldorado’s 2010 Lingerie Catalog, contact the sales department at (800) 525-0848, [email protected] or Eldorado.net