After surpassing even its own achievement predictions, Dreamgirl International has decided to expand its Diamond Package lingerie collection. The international lingerie manufacture has reported stronger than expected results for the first quarter of 2007.
"The entire collection has become one of the best selling lines of packaged lingerie in the world," exclaimed Dreamgirl Chief Executive Officer Christopher Scharff. "The Red Diamond-packaged lingerie, White Diamond-packaged bridal lingerie, and Black Diamond hosiery has exceeded the most optimistic sales productions."
Highlights of the Packaged Collection include fishnet and stretch-lace-trim back-teddies with thong and flyaway baby-dolls with matching thongs. Other styles include sexy lace-up front dresses and matching thongs; stretch-lace camisoles; and stretch-lace open-back baby-dolls.
In addition, the line features consumer-friendly, international fabric-care symbols and instructions and sizing information on the package in English, French, Spanish, as well as German. The entire line is UPC bar-coded, making reordering easier. Dreamgirl International also has provided point-of-sale materials for retailers, including free signage and fixtures.
Dreamgirl has increased inventories of this collection and has boosted production in its 12 factories located around the world.
