Aaron Warburton Joins Sales Team as Tantus

RENO, Nev.—Tantus Inc., renownedU.S. manufacturer of 100 percent ultra-premium silicone and aluminum lifestyle products, has named Aaron Warburton its new channel sales manager. In his new position, Warburton will be servicing the needs of the distribution channel.

Experiencing an unprecedented 35 percent growth in the first two quarters of 2011 and current fulfillment rates of three to five days on 97 percent of products, Tantus' recent change in sales personnel has been a great opportunity to sharpen their customer service vision and for the Tantus Sales Department to better reach out to customers with new marketing programs, in ways they've not been able to before.

Aaron Warburton is new to the adult industry; however, his years of inside sales experience in wholesale and distribution made him an exceptional choice for the position with Tantus. With seven years of account development and growth in sales at a high-end fixtures business inNevada, and two years of account management with corporate contracts at a telecommunication company, Warburton has honed his approach to managing the needs of clientele.

Born and raised inReno, Warburton married his wife Mechelle in 2008, and together they welcomed their daughter Sophia in 2010. The new father is pursuing an MBA at the University of Phoenix and holds a bachelor of arts from University of Nevada, Reno. Warburton enjoys travel and has spent time in Asia, Africa, India, Europe, and has visited much of the Americas.

Tantus CEO Michael Smith said, “Tantus is looking forward to Aaron bringing our value added reselling to a deeper level within the distribution channel. We are confident that his analytical approach, ability to truly hear the channel's needs, and his impeccable follow-through will be incredibly beneficial to our customers.”

Warburton and sales teammate and Account Manager Rita Healy, are working to make customer service at Tantus Inc. the very best in the industry. Using metrics and forecasting to assist customers in sales decisions and keeping fill rates seamless are among the practices both managers are utilizing to excel in service.

The Tantus team is looking forward to unveiling several new products at ANME in July, as well as meeting with their clients. The industry can expect to see the Tantus product range expanding over the course of 2011 and steadily at an anticipated rate of 12 new pieces per year.

Warburton said, “It's exciting to be working with so many amazing people that exude passion and commitment to this industry.”

Aaron Warburton can be reached at the following: [email protected] and (775) 284-6400.