UNIVERSAL CITY, Calif. - Built around the theme "ANE is the One," this year's AVN Novelty Expo lives up to its motto by attracting not only the high volume novelty buyers that exhibitors have come to expect, but also a wide range of smaller specialized buyers, ranging from fetish to mainstream. What do they all have in common? The knowledge that only ANE offers them such an incredible diversity of products, many of which are making their debut at the industry's premier expo.
"Despite an unpredictable global economy, we're extremely optimistic about the success of the pleasure enhancement industry in the coming year," says Tony Lovett, vice-president and publisher of AVN Novelty Business, the leading B2B publication in its field. "When the economy is challenged, consumers look for ways to have fun at home. That spells sales for retailers who can deliver that fun - and manufacturers from the U.S., Australia, Europe, and Asia are poised to bring new products to market that will do just that."
The 2009 ANE will introduce buyers to a vast array of innovative products with pleasure in mind. Health-conscious sex toys, lingerie, lubricants, massage oils, gifts, games, bedding - you name it, it's all at ANE. More than ever before, the expo showcases the natural evolution of the pleasure market with cutting edge products that buyers are looking for, from eco-friendly to high-tech, and everything in between.
Show management expects this year to bring record numbers of qualified volume buyers, as well as a new breed of boutique retailers, including those from the mainstream. Last year, ANE brought more than 150 exhibitors together with 1,000-plus exceptional buyers, and 2009 promises to deliver even more.
In addition to the unveiling of new products, the upcoming AVN Novelty Expo features an expanded twist on the popular "ANE Boot Camp," a series of seminars designed to transform the economic downturn into a revenue-generating powerhouse. Whether you're looking for new ways to get more press coverage or discover the latest trends in sexual health issues, these profit-motivated panels run the gamut.
Back by popular demand, the show also offers professionals the most valuable networking opportunities available at one show. From the kickoff cocktail reception to nightly cocktail hours to the First Annual ANB Awards Party, you'll find plenty of face time to share business tips as well as catch up with friends and associates.
Many of the industry's top buyers -- like Spencer's Gifts, GVA, ECN, Eldorado, Lion's Den, Entrenue, Good Vibrations, and many more -- will be attending, and returning exhibitors are reserving their booth space now. By remaining in the same space, exhibitors make it easier for returning buyers to navigate the show floor.
The show, scheduled for July 13-15 at the Sheraton Universal and Hilton Los Angeles in Universal City, Calif., is free for returning and qualified buyers who register before March 6, 2009. To register, please go to AVNNoveltyExpo.com.
For show information, visit AVNNoveltyExpo.com. To exhibit, advertise or sponsor ANE, contact Sara Harter, account executive, at [email protected].
