The reciprocal arrangement will allow each company to stream four scenes a week from the other company's catalog.
The companies launched the service on Oct. 6 with the mega-hits Frisky Summer in The Hot House Backroom and Perfect Fit on BelAmiOnline.
"While other major sites like Sean Cody and Randy Blue offer great amateur Web content," said Jody Burman, director of Online Marketing and Business Development at BelAmi. "Premium brands like BelAmiOnline and The Hot House Backroom offer big-budget blockbuster movies with the best production values in the business. We're confident that adding free content from a premium brand like Hot House will incentivize our members to stay longer and return sooner."
BelAmi entered the gay market in the early 1990s, with movies featuring hot, young European men. Hot House started in the 2000s with content that showcased muscular men in their 20s and 30s with plenty of sexual experience.
"Choosing Perfect Fit as our first release is no accident; it sums up perfectly how these two premium brands compliment each other," said Brent Smith, Hot House VP and creative director. "Launching with a George Duroy classic like Frisky Summer will definitely excite our members - and our affiliates as well."
Affiliates interested in learning more should contact Jody Burman ([email protected]) or the Hot House Affiliate Manager Alan Breslaw ([email protected]) or visit their affiliate program sites BelAmiCash.com and HotHouseCash.com .