TUCSON, Ariz.—Capitalizing on a mobile adult marketplace that finally seems to be moving forward after years of anticipation and frustration, TopBucksMobile has launched two new mobile gateways: MobileMales.com and MobileTGirls.com. The sites join four others in TopBucksMobile’s portfolio of sites affiliates can promote.
Both MobileMales and MobileTGirls feature DVD content and mirror the structure of the program’s popular iPornoPass.com. Each of the new sites offers access to content from more than 1,000 DVDs, all optimized for viewing on the iPhone and other mobile devices.
“With the success of the iPornoPass ‘mobile DVD’ site, we wanted to expand the audiences that our webmasters can target,” said TopBucksMobile Sales and Marketing Director Lea Busick. “The gay and tranny categories have always been lucrative to promote, and with the wide sub-niche offerings that our DVD sites present, we now offer something for virtually any taste among mobile surfers.
“Diversity is very important to our webmasters and subscribers,” Busick continued. “This is part of the appeal of DVD-based sites. A webmaster is able to target a much larger subscriber base and is not limited to one niche or studio, and consumers have a complete library to choose from all in one site. Best of all, this ‘library’ is on the privacy of their mobile phone and can be accessed anywhere they have coverage, and at any time they desire.”
TopBucksMobile was among the first adult companies to gear sites specifically for the iPhone and other smartphone devices. Busick said the move wasn’t seen as propitious in the beginning.
“When we launched [TopBucksMobile’s original site] iPinkVisual.com, there were people within the company who were highly skeptical of its prospects, and for months it looked like the skeptics might be right,” she said. “Then — wham! — the iPhone takes off, and we’re well-positioned to take advantage because we were ahead of the curve. We had a site optimized for the iPhone already rolling and ideally situated to capitalize on the iPhone frenzy in the consumer space.”
Busick said TopBucksMobile’s sites now outperform many of the traditional websites belonging to parent company TopBucks/Pink Visual.
“Our mobile sites are retaining so well, I sometimes wonder if the cancel mechanism is broken,” she said with a laugh.
Both MobileMales and MobileTGirls offer trial memberships starting at $1, with recurring subscriptions priced at $19.95 a month. Both also allow consumer ratings of their content, giving surfers greater confidence about the sites’ value when they are browsing through the available titles.
In addition to conventional webmaster tools, TopBucksMobile offers custom white labels and mobile redirect scripts, allowing webmasters to quickly and easily target mobile traffic that might otherwise go to waste. The program offers webmasters a choice of 60 percent revenue share or up to $20 commission per sale.
For more information, visit TopBucksMobile.com.
