LOS ANGELES – Stockroom.com, the original online fetish store and one of the first online retailers of any kind, will continue its 20th anniversary year celebration with a major appearance at the International Mr. Leather expo at the Hilton Chicago May 21-25. Stockroom.com has secured six booths in the IML Leather Market, occupying one entire end of the show floor.
The company will unveil the 20th anniversary edition of Stockroom.com’s all-male print catalog, featuring highlights from the men’s retail site, MaleStockroom.com. Stockroom also will debut a number of new products, including the wipe-clean Pig Sling, the Ballz Gag that locks a man’s scrotum in his partner’s mouth, and a variety of fashion items designed to help leather and latex enthusiasts realize popular fantasies. The new items are not yet available online.
Raging Stallion stars Steve Cruz and Bruno Bond will sign copies of the just-off-the-press anniversary catalog, in which they are featured models, from noon to 4 p.m. Friday, from 11 a.m. to 1:30 p.m. on Saturday and from noon to 3 p.m. Sunday. Bond and Cruz, NakedSword’s 2009 Man of the Year, did a two-day photo shoot for the catalog with famed fetish photographer and Stockroom.com art director Steve Diet Goedde at the popular leather bar The Eagle LA. Other adult stars appearing in the catalog include Arpad Miklos and Charles Dera.
The latest signature bondage gear from Stockroom.com will be on display, along with latex fetish wear for men from Syren. Head designer Jeff of L.A. will be at the Stockroom.com booth throughout the show. Syren has earned an international reputation for its high-quality, well-tailored menswear and will debut several new designs at the show. Some of the designs explore popular masculine fetish fantasies, such as uniform and military shirts, hats and pants and latex “bleachers” (a hand-painted version of the bleach-spotted denim favored by skinheads). Other styles — like open-backed rubber aprons, catsuits with zip-open crotches, leggings with detachable codpieces, and a new latex wrestling singlet with chaps-style open legs — are designed to be “playable,” allowing the wearer to fully indulge in his fantasies without getting undressed.
New Stockroom.com products that will be on display at IML before they’re released to the general public include:
The Pig Sling, an easily sanitized synthetic version of the classic leather sex sling that lets the user be the filthiest pig imaginable yet clean up easily afterwards. It’s available in a choice of color-striped trims that allow users to flag for their preferences: red for fisting, yellow for water sports, and black for bondage.
The Ballz Gag, a creation of master fetish gear mogul Joel Tucker, founder and chairman of Stockroom.com. The device uses a sturdy leather ballstretcher to pull the wearer’s scrotum away from his body, then locks his testicles in his partner’s mouth with a leather strap that fastens around the back of the wearer’s head with a lockable buckle.
“We are always excited to be a part of IML, which is the ultimate venue for men interested in the leather lifestyle,” said Ann-Marie Holman, press liaison and product educator for Stockroom.com. “It is particularly meaningful for us this year as we celebrate our 20th anniversary. During all of that time we’ve supported and served the leather community.”
Founded in 1989 by Joel Tucker, who sold his products through an online newsgroup that is recognized as one of the oldest e-commerce companies in the world, Stockroom.com is known for its high-quality, made-in-the-USA workmanship and for its unique bondage and BDSM products, several of which are patented.
Stockroom.com operates out of a 30,000-square-foot, three-story workshop and retail space on Sunset Boulevard in Los Angeles. The vertically integrated facility combines leather and latex production, shipping, receiving and warehousing with design, executive and sales offices, and a retail boutique that in 2008 was named “Best Fetish Store” by Los Angeles magazine. The company’s men’s retail site, MaleStockroom.com, was awarded Best Adult Novelties Site during the 2009 Cybersocket Awards.
For more information about IML, visit IMRL.com.
Stockroom’s men’s catalog is located here.
