Maleflixxx Supports ASACP and RTA Label Initiatives

TORONTO - Maleflixxx has announced that it is working with the Association of Sites Against Child Pornography (ASACP) to promote its new RTA Label program. Maleflixxx has been both a partner to and a sponsor of ASACP and took the RTA label as soon as it was made available.

ASACP, a nonprofit organization, was created in 1996 to get rid of child porn on the Internet and helps parents keep their children from seeing inappropriate material online. The RTA label is data that is easily input into the computer code of a website. Access to adult sites is then denied when used with filtering software such as KidsNet.

The president of Sureflix, Eric Johnson, says, "The RTA Label is already incorporated into Microsoft technology and sponsored by other online child protection agencies. As a method of self-regulation, it is both simple to implement and simple to use. It is an important step for our industry to take together.  Self-regulation in the adult entertainment industry is essential to ensuring the safety of the community at large as well as the survival of our industry."

The adult industry's support of the RTA label comes from the federal mandates of the Child Pornography and Obscenity Prevention Amendments of 2006 and the Senate Commerce Committee hearings, which requires webmasters of adult websites to place META tags in the headers of every page on their sites or face federal prosection.

For more information about the RTA label go to RTALabel.org.