FORT LAUDERDALE, Fla. - After one month of beta-testing, JustUsBoys has opened up display advertising spots on its homepage.
A JustUsBoys spokesman said the site was ranked 4090 by Alexa in early April and consistently receives more than one million page views per day. The site delivered more than 50 million banner impressions during the month of March, the spokesman said.
"As the number of websites competing for traffic has exploded, it's been increasingly difficult to offer high exposure to newer sites," said S. Prewitt of JustUsBoys. "There are very few places on the Internet where gay programs can buy quality display advertising, so we created this program to help fill that need."
Advertisers can purchase spots in one-week increments, and discounts are available for longer-term commitments. In addition, paid advertisers in the JustUsBoys print magazine receive further discounts, Prewitt said.
"We're confident that advertisers will find our rates to be very competitive, considering the quality and quantity of the traffic on JustUsBoys.com," he said. "We carefully monitor all ads to ensure that each advertiser maximizes their click-through ratios, and we're happy to share our expertise in creating ads that attract our viewers' attention."
Gregory Ingram is the contact person for advertising. He may be reached at (800) 382-0460, ext. 112.