Hot House Backroom Adds New Feeds

SAN FRANCISCO—Hot House Entertainment has added premium video feeds from Studio 2000 and Stock Bar to its award-winning Backroom membership site.

Studio 2000’s feeds feature the company’s plotted outdoor epics populated by athletic, all-American men, including Adam Hart, DC Chandler and Sonny Markham. A new scene will appear in the Backroom each week, and all scenes will be archived for one year.

The Nude Male Dancers feed from the notorious Stock Bar in Montreal demonstrates why the bar has a worldwide reputation for hot Canadian beefcake. The four-hour feed changes daily to present the previous night’s performances.

“We rolled out a similar feed with Bel Ami a few years ago, and the response from our members was enormous,” Hot House President Steven Scarborough said. “I’m sure the surprise addition of these two new feeds will keep our members happily entertained for a long time.”

With the new additions, the Backroom will feature 44 video updates a month, positioning the site for both higher conversions and longer retention, Hot House Vice President and Creative Director Brent Smith said.

“While other sites offer one or two new scenes a week, the Backroom now offers five times more video updates than other studio sites,” Smith said. “All of this extra content is free to our members; we have not raised our membership prices a dime to pay for the feeds.

“We just feel that in today’s tough economy, it’s imperative to provide our members with a superlative offering they can’t find anywhere else,” he explained. “These new feeds go a long way to address that.”

For more information, visit Backroom.HotHouse.com.