HDK Offers First-Ever Price Decrease

PALM SPRINGS, Calif. - In January, Hot Desert Knights will offer the first 10 titles it produced at catalog pricing through its exclusive distributor, All Boys Distribution. The new pricing represents a significant reduction for retailers, the companies said.

"Along with this drop, we're going to hold a contest throughout the months of January and February 2008," said All Boys post-production manager Jayson Hanson. "The contest will officially end on the first of March, to have the winner get round-trip airfare for two and up to a week in Palm Springs at a luxurious apartment on a golf course in the south end of the city. The company that sells the most HDK units will be awarded these with an open-ended invitation so it can be taken whenever that winner has vacation time. In other words, next year's vacation is on us for whoever sells the most of the new drops."

According to All Boys president Rob Ragan, "We just felt that it was time to do a drop for some of the HDK titles. Hot Desert Knights has released over 70 films over the last nine years and wanted to reward their fans with something that very few, if any, companies do in the high-end gay arena. Along with the price being lowered on these titles, HDK is repackaging them to reflect how far the company has come. What everybody that carries HDK will end up with, are 10 titles with a fresh breath of life."

HDK president Bill Gardner said the decision was easy: It was time to reward loyal retailers and fans.

"We've been doing this an awful long time, and when Rob suggested we consider a catalog drop for a few films, I decided to make it an even 10," he said. "We've had an absolute blast making these films, and as we've gained momentum taking bareback films into the mainline of the business from what was once a dirty little secret, we wanted to really do something else that nobody else has really done."

To inquire about catalog titles and pricing or to participate in the contest, contact Ragan by email or call (877) 5-ALLBOY.