STUDIO CITY, Calif. - GayPornSpace has entered into a marketing agreement with gay live-cam site CameraBoys. The GPS marketing program will include key banner placement, an email and public relations campaign, placements of scripts on critical site pages, and a full review posed as "advertorial" content.
According to the site's owner, Mark R., marketing programs such as this one represent the future of the industry.
"The Web has truly matured," he told AVNOnline.com. "The days of buying a simple banner ad no longer deliver the results like when the Web was a new thing. While GayPornSpace does offer key banner placements that are effective due to their location and high traffic, the more successful programs take a multi-level approach.
"Consumers seem to respond better to a message when it is delivered in a variety of ways," Mark R. added. "There can only be a few of these high-profile campaigns on the site at any one time or they lose their 'punch.' This kind of marketing is ideal to highlight a new release, the signing of an exclusive model, or the updating of a website or new site launch. It can also be a good strategy to buy this kind of program and rotate it between sites like GPS."
A representative from CameraBoys could not be reached for comment.
