COCOA, Fla. - Badpuppy Enterprises Inc., the parent company of gay adult megasite Badpuppy and affiliate program Puppy Cash, has acquired a number of properties and websites from Scottsdale, Ariz.-based JV Squared Inc. Prominent among the acquisitions is the straight-guy seduction website ClubAmateurUSA.
In addition, the acquisition includes all DVD and video-on-demand rights attached to more than 280 videos, as well several other domains.
"Our current plans are to keep the current VOD relationships in place and look to expand on those relationships while continuing to seek new business partnerships," Badpuppy marketing and advertising manager Lisa Turner said.
ClubAmateurUSA has been part of the Badpuppy network since 2003, and according to Turner, the site is among the network's most popular offerings.
"The site has been so popular that the average click-through-to-conversion [ratio] has ranged from 1:6 to 1:10 for almost every month since 2005," Turner said.
"Our plans are to continue the successful business model that has made the website and its content what it is today," Badpuppy owner Bill Pinyon said. "Badpuppy has contracted well-known video producer Peter Zaragoza, owner of PZP Productions, to be the new front man and videographer for the website content...[the] studio location and many of the models [are] being directly provided by Howard Andrew, owner and founder of FabScout Entertainment. Badpuppy has worked with both Peter and Howard for many years and has established a great level of trust over our long friendship, previous association and ongoing business relationships. We truly look forward to this new endeavor with both of them."
Zaragoza will take the place of former JV Squared partner, webmaster and cameraman Casey Black in interacting with models.
Turner said nothing will change for webmasters who currently promote ClubAmateurUSA, because it already is part of the Puppy Cash portfolio.
"We'll be putting the power of Badpuppy right behind our newest acquisition and looking for ways to take what has already proven to be successful and expand upon that," Turner said. "The ClubAmateurUSA website is already a site to promote at Puppy Cash. Webmasters who are already promoting ClubAmateurUSA do not need to change anything. This transition will not affect any current or future affiliate relationships. Those webmasters who are not already promoting this website or are not yet Puppy Cash affiliates, we'd love to have you on board."
The acquisition was handled by attorney Chad Belville.
