LOS ANGELES - DickWadDollars, a new, all-gay niche affiliate program, launched Wednesday. It features 21 pay sites, a $50 sign-up bonus and a 60% recurring revenue share on sales.
Created by the owners of Men4SexNow, the program focuses on gay niches its owners feel largely are ignored: bears, interracial, Latin, muscle and leather.
DickWadDollars offers a variety of marketing tools including free content, banners in many sizes, hosted galleries and text ads. The company plans a number of special promotions in the coming months, according to affiliate manager Gus Abbona.
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