10Percent.com Launches Amateur Male Calendar Contest

10percent.com, a division of Village Lighthouse, Inc., has just launched its R.A.M. (Real Amateur Men) 2007 Calendar Contest. Sexy men throughout the world are invited to submit photos of themselves to be considered for use in the calendar, which will be distributed to customers of 10percent.com and its affiliate partners.

A total of 13 men will be chosen as winners — one for each month of the year and a grand prize winner whose image will be featured on the calendar’s cover. All advertising and publicity will feature the grand prize winner’s image. The image will also be available as a downloadable monthly desktop calendar for every month of the year in 2007.

To enter the R.A.M. Calendar Contest, contestants should visit 10percent.com/ram and follow the instructions. No purchase is necessary to submit images, vote, or view the submissions. Nudity is not allowed. All models must be at least 18 years old at the time the submitted image was created.

The deadline for submitting images is October 1, 2006.

On November 1, 2006 the contest will become interactive with the online community voting for the 13 winners — a grand prize cover model winner and a winner for each month of 2007. Voting tallies will be updated instantly throughout the race, which will end on December 1, 2006.

Calendar distribution will begin on January 1, 2007. 10percent.com will also sell the calendar on its own with a portion of the proceeds benefiting a charity to be announced later this year.

“The grand prize cover model winner will receive a prize pack valued at about $1,450,” said Ron Miller, President of Village Lighthouse, Inc. “The contest’s major sponsor, Wax Brand, will provide $1,000 of Wax Brand clothing of the winner’s choosing. The contest’s additional sponsor, Priape Wear, will provide to the grand prize cover model winner $250 of Priape Wear clothing of his choosing. Wax Brand will also provide a $250 shopping spree for Wax Brand clothing to each of the twelve runners-up. All thirteen winners will also receive a $100 shopping spree at 10percent.com as well as a prize pack valued at approximately $100 worth of merchandise from N10Z (Intense), the world’s first pheromone product line formulated for gay men.

“Our contest is a unique chance for gorgeous men all over the globe to become discovered,” said Miller. “For over ten years, our wholesale division, 10% Consumer Products, has successfully opened the door of opportunity to upcoming artists and models by publishing award-winning wall calendars, greeting cards and other products featuring artwork from talented individuals in our community. This contest extends that opportunity into a new format and has the potential to transition into future wall calendar titles.”