<I>South Florida Xcitement Magazine</I> Celebrates 10th Anniversary With Jenna Jameson

It started as a 28-page tabloid size newspaper with a circulation of about 5000 copies. Now celebrating it's ten-year anniversary South Florida Xcitement Magazine, which covers adult entertainment for Southern Florida, is an 180-page glossy biweekly magazine with a circulation of 30k and a topless Jenna Jameson as a cover girl for their March anniversary edition, currently on news stands.

"She's the biggest star. I couldn't be a happier that she agreed to be on her cover. We've got a ten-page layout of her on the inside as well," South Florida Xcitement Magazine publisher Bob Newman told AVN.com.

"There are a lot of memorable moments. Winning the Exotic Dancer Award for best regional magazine for two years in a row was one," said Newman. "But really every issue was memorable. We work hard to put out a great product and obviously the readers and advertisers agree. "

Newman notes that in his ten years covering adult entertainment, the single biggest change has been the "advent of porn stars coming into feature dancing. Porn used not to be part of the strip club scene, but now it certainly is," he said.

South Florida Xcitement Magazine editor Cindi Loftus interviewed Jameson as part of their layout of the porn star in the March issue. In the interview, Jenna credits Howard Stern with helping to make her the reigning porn queen of today. "When I first met him we became fast friends and he was like, 'Jenna I'm going to make sure you become a star. You deserve it. Trust me.' And he played a major, major role in making me a star, that's for sure," she tells Loftus, noting that she played a featured role in his movie, Howard Stern's Private Parts.

Jameson went on to dish who she'd like to have sex with in the mainstream world. "Matthew McConaughey and Ed Norton. Together. I'm greedy. It would be more than a date. It would be a couple of day's worth of fun. I have such a weird thing for them. And they are not that classic good-looking man. I like guys that have a personality to them. Matthew I would cut off a right leg for," said Jameson.

As part of their tenth anniversary celebrations, South Florida Xcitement Magazine will be throwing a party every month this year, at a different strip club each month. Tomorrow will be the first celebration, at Treasure Island in North Miami, from 4PM until midnight. Feature dancers Heather Kelly, Stephanie Evans, and Gina Love are expected to attend.

South Florida Xcitement Magazine now has four affiliates: Atlanta Xcitement Magazine, Houston Xcitement Magazine, Detroit Xcitement Magazine, and Portland Xcitement Magazine. Each affiliate has a circulation of approximately 30k, placing the Xcitement Magazine brand in front of approximately 120k readers.