Boudoir Essential Founder Offers Branding and e-Commerce Strategies
Consulting services available to help maximize Q4 and Valentine goals; branding services also available for female-driven businesses
By: Saskia Vogel
Posted: 08/15/2008
LOS ANGELES - Karyn Cooks, founder of the innovative e-commerce business Boudoir Essentials, has launched a seasonal consulting service to guide clients through strategic holiday marketing opportunities to support Q4 and Valentine sales goals. She is also offering branding and identity services for female-driven erotic businesses.
"Many small and mid-sized business owners find the e-commerce landscape a mysterious and even intimidating place that's amplified during the crucial holiday shopping season. They wonder which best practices online will result in increased conversions, and what they can do to increase average order value," said Cooks.
"Wading through data and trend reports while keeping up with order fulfillment and customer service can be overwhelming. Even larger businesses sometimes lack adequate manpower to address the labor intensive holiday sales picture. We can provide both the guidance and support from now through Valentine's Day."
Seasoned online veteran Cooks has first-hand understanding of the difficulties e-commerce owners have at these times. Therefore, she wants to share the steps that can be taken to evaluate trends in relation to specific sales marketing goals. She feels individualized plans are a way to a healthy economic landscape.
Veteran sales and marketing director for Big Teaze Toys, Staci Dunn, endorsed Karyn's work: "Karyn possesses a wealth of e-commerce and branding knowledge, which she translates into innovative strategies for maximizing sales results, brand awareness or related objectives. Many businesses drastically reduce marketing during periods of economic decline, which is the exact opposite of what they need to do in order to boost sales. Karyn can provide a fresh alternative to traditional promotions and she has the creativity to develop solutions that work within most budgets. I regularly seek her counsel on branding and other marketing issues."
For a full list of services, including full site review of holiday preparedness and real-time analysis of ROI during peak selling period, call 818-506-0059 or email her at KJCooks@SBCGlobal.net.
