Stockroom Showcasing Syren Red Label, Hand-Crafted Lines at ANE

LOS ANGELES — The Stockroom, Inc., a leading high-end manufacturer of specialized pleasure, pain and fetish products, is showcasing its Syren Red Label wholesale-only ready-to-wear latex clothing and hand-crafted signature Stockroom.com lines at the AVN Novelty Expo July 13-15 at the Sheraton Universal and Hilton Hotel in Universal City, Calif.

The Stockroom products will be on display at Booth 1101 in the Hilton Sierra Ballroom. Included are the company's latest patent-pending creation, the Ballz Gag, and the new Purple & Black Leather Restraints Collection—bondage wrist and ankle cuffs and curved posture collars of violet latigo leather.

"We will be offering a sexy latex show special of 10 percent off on all Syren Red Label orders placed during ANE," said Layla Ross, wholesale representative for The Stockroom.

ANE marks the first time the adult novelty trade will get to see the new Syren Red Label wholesale-only ready-to-wear latex line, which is now in stock and ready to ship.

"These are amazing products that our retail outlets will no longer have to wait through long made-to-order turnaround times to get," Ross said. "They include best-selling latex basics like leggings and little black dresses, which they will be able to order and get in their stores and into their customers' hands quickly. At the same time, for those with particular tastes who want something special, we continue to offer our made-to-order Syren Couture line in 25 different latex colors, at wholesale prices."

Another highlight at the booth will be the first ANE appearance of the Ballz, which Ross described as "a diabolical new invention from the Stockroom's founder, Joel Tucker. It truly puts the 'balls' in ball gag." 

Expo attendees will also have their first look at the posture collars, wrist cuffs and ankle cuffs in the Purple & Black Leather Restraints Collection. With a dazzling new color combination, this leather set is made of firm but flexible purple latigo leather boldly accented with rolled black garment leather trim that also makes the items more comfortable for long-term wear. The curved posture collars are designed to keep a slave's neck upright and at attention with different levels of discipline in short and tall styles. The restraints can also be locked for extra excitement and security by passing a padlock through the tongue of the specially designed locking buckle.

Stockroom has been nominated for three of the first-ever AVN "O Awards," which will be announced during the expo to honor outstanding achievements in the pleasure product industry. The company's nominations were for Outstanding Non-Powered Product for the patented Jawbreaker Gag, made from real candy and sold as part of the company's Kinklab line of mainstream, beginner-level bondage products; for Outstanding Online Retailer for Stockroom.com; and Outstanding Boutique for the Stockroom/Syren retail store in Los Angeles.

Stockroom's headquarters is a 30,000-square-foot, three-story workshop and retail space on Sunset Boulevard in Los Angeles. The vertically integrated facility combines production, shipping, receiving and warehousing with design, executive and sales offices, as well as a retail boutique that was awarded "Best Fetish Store" by Los Angeles magazine in 2008. The company's men's retail site, MaleStockroom.com, was awarded Best Adult Novelties Site in the 2009 Cybersocket Awards.

For more information, contact Layla Ross at (800) 755-8697 X106 or [email protected].