ILS A Success For Williams Trading

PENNSAUKEN, N.J.—Representatives from Williams Trading have returned from the International Lingerie Show in Las Vegas and deemed the experience a success.

"Each show we like to bring new and innovative products to our customers and this time around was no different," said Bob Pyne Jr., vice president of Williams Trading. "Key by Jopen, VerSpanken Water Weiners from Big Teaze Toys and the Gemstones Silicone

Pleasure Beads from Vixen Creations are just a few of the new items that have been added to our already extensive inventory."

This year, the company raffled off two large gift baskets of premium products that were donated by many leading manufacturers including LELO, Pipedream Products, CalExotic Novelties, PHS International, Nasstoys, California Fantasies, Screaming O, Doc Johnson, Sportsheets, Icon Brands, Wet, Synergy Erotic Novelties, Tantus and many more.

"This show was a great opportunity to reach out to our customers in a new and exciting way," said Rich Pyne, sales manager. "We thought that this would be the perfect opportunity to honor our customers, staff and industry friends with show specials, give-aways and a celebration!"

Nane Tolson, owner of For Ladies Only Parties and one of the gift basket raffle winners, said, "Thank you Williams Trading Co. for the wonderful basket of goodies! Every year we have our For Ladies Only Parties convention and every year I try to give away lots of goodies to our attending ladies. This year you have made that job really easy for me and I want to thank you again for the amazing amount of products that you put into the basket! What a wonderful way to end our trip to the ILS show!  Our best of wishes for your continued success at Williams Trading and we will see you folks again at next year’s show!"

The second basket winner, Mary Westlund of Mary's Toys 4 U commented on her win: "I love it very much!"

The company also raffled off two $500 gift certificates to new customers to stock their shelves for the upcoming spring season. Dennis Diaz from G-Spot Lollipop was on hand throughout the show talking about his G-Spot Stimulator as well as Bill Butler of Earthly Body giving demonstrations on hemp oil body massage candles.

The company wrapped up the three-day event with an intimate gathering to mark the 33rd anniversary of senior sales specialist Bob Cichetti with Williams Trading Company. Hence, the company honored Bob C. as he is fondly known throughout the industry, with a show special in his honor as well as a surprise party at the famous Wine Cellar at the Rio Las Vegas Hotel and Casino.

"I want to thank everyone who made my 33rd anniversary the best so far and I'm looking forward to many more. I want to thank Bob Pyne Sr. for giving me my start in the business and I want to thank the rest of his family for making it easy to go to work for the last 33 years. I must admit that I was totally surprised by the gathering of vendors and customers that I have known for years joining in the celebration along with new customers as well. Hopefully we can keep this going and have a party every year and keep adding more and more friends to the guest list," Cichetti said.

Inquiries on opening an account with Williams Trading Co. can be emailed to

[email protected] or by calling (800) 423-8587.