Vegas is sure to be a hotbed of partying come Thursday, January 6th, the opening day of the 2005 Adult Entertainment Expo, and Pure Play Media hopes to be the epicenter of it all.

For that opening night, the company is planning a major blowout at the Hard Rock Hotel’s Body English nightclub. Taking part in the celebration will be each of the companies distributed through Pure Play, those being: Ninn Worx, Seymore Butts, Suze Randall Productions, Cousin Stevie Incorporated, Erotic Media, Score Group, Simon Wolf Productions and new acquisitions Danni’s Hard Cut and Private Media Group.

Also joining in the festivities will be adult novelty manufacturers Pipedream Products, Seymore Butts Toyz, Monica Sweetheart Toys, The Jodie Moore Collection and others.

In a press statement, Pure Play publicist Carly Milne said, “This will be a star-studded event, as Pure Play Media boasts some of the highest-end companies with the hottest adult stars, and is sure to be the most insane Expo party that Vegas and the adult industry has seen in quite some time.”

Other companies co-sponsoring the event will be WantedList.com, Dragon Novelties, and MoFo Wear. Pure Play hopes for a turnout of 1200 people and promises a “gaggle” of adult industry starlets and top DJ’s, with a red carpet entrance and an open bar.